Description
As an insurance builder and distributer technology provider, a systematic and logical UI framework was required to enable the design and configuration of customer-facing quote flows. Quote flows are a key component for insurers, as they need to be engaging, logical, fast, branded, responsive, and adaptable to various products and configurations.
Our unique templates and themes were also suitable for the various distribution partners as standalone HTML pages or embedded within a dedicated channel such as native apps.
Key Steps
- Market research and analysis
- UI usability trends and technologies
- Logical flows and error management
- Internal audit and resources (can we, should we)
- Figma UI library setup
- Prototypes and handover process review
Outcome
A comprehensive UI system library that can be adjusted for various insurance quote products, logical and adaptable flows, including ‘dead-ends’ and field validation scenarios, complex quote pages and checkout screens. Additionally, each template can be skinned and themed for brand consistency and bespoke client requirements.
